• It
Sign in Get Pulp Pulp 28
Pulp
Sign in Get Pulp Pulp 28
Pulp
  • Inspiration93
  • Stories88
  • News174
  • Pulp Archive
  • Materials Index
  • About Pulp
  • Tell Us
  • Sign in
  • Get Pulp
  • Pulp 28
  • It
Browse Themes
Corporate communicationDigital printingGraphic designIllustrationInterviewsLabelLarge formatPackagingPeople & PaperPhotographyPrintingPublishingSustainabilityInspirationStoriesNews
Pulp

Log-In

Please enter your credentials to access all Pulp contents.

Forgot your password?

New to Pulp? Register for free

New to Pulp?

Register for free to have full access to our content.

Register

3 min minutes
News

In front of me

The new Arena Portfolio features two distinctive views of the world, printed on six different paper stocks
Graphic designPrintingPublishing

There is a long tradition of paper manufacturers working closely with illustrators, photographers, artists and designers to make attractive publications that demonstrate the qualities of all the participants. Usually distributed as samples, many have found their way into history books and design collections: we have featured many specimens in Pulp over the past decade, such as Nicola D’Arcangelo’s Fabriano swatch books in Pulp 23, and SEA Design’s The Art of Color in the first edition of Pulp.

To demonstrate the ever-expanding range of Arena papers, Fedrigoni UK commissioned Esterson Associates to produce a portfolio featuring the work of photographer Julian Anderson and illustrator Lucinda Rogers. The result is a saddle-stitched, 24-page booklet (340 × 245 mm) printed on six different papers, launched in convivial style on Tuesday 6 August 2024 at Fedrigoni’s Imaginative Paper Studio in Clerkenwell, an area traditionally known as London’s Italian district.

The first half of the Arena Portfolio displays a generous selection of Anderson’s high-definition digital photographs taken in a garden in Sussex, southeast England, which he visited and documented at different times of the year during the Covid-19 pandemic. Anderson found great satisfaction in recording the garden’s changing moods throughout the four seasons, with an approach to nature photography that is unpretentious and fresh.

Lucinda Rogers is best known as a reportage illustrator, with her work appearing in newspapers such as the Financial Times and the Guardian. The drawings in the Arena Portfolio were taken from New York: Drawings 1988-2018, an acclaimed crowdfunded book that features her personal approach to a city she has visited regularly across three decades of rapid change, documenting its streets, buildings and people in their exuberant diversity.

During a wide-ranging conversation at the launch event, both practitioners touched upon current concerns about Artificial Intelligence in the creative industries. ‘We can all use our brains,’ said Rogers, ‘but AI can only come up with something based on what has already happened.’ Anderson said: ‘I’m recording stuff that’s in front of me.’

Lucinda Rogers and Simon Esterson. Tuesday 6 August 2024 at Fedrigoni’s Imaginative Paper Studio in Clerkenwell.
Ambra Fridegotto. Tuesday 6 August 2024 at Fedrigoni’s Imaginative Paper Studio in Clerkenwell.
Julian Anderson, Simon Esterson and Ambra Fridegotto. Tuesday 6 August 2024 at Fedrigoni’s Imaginative Paper Studio in Clerkenwell.

Papers:
Arena Rough Natural 140 g/m2
Arena Smooth Extra White 140 g/m2
Arena Bulk Ivory 140 g/m2
Arena High Definition 140 g/m2
Arena Smooth White 140 g/m2
Arena High Definition Extra White 140 g/m2

Julian Anderson website, juliananderson.co.uk

Lucinda Rogers website, lucindarogers.bigcartel.com

Esterson Associates, estersonassociates.co.uk

Featured Materials

Arena

The Arena range is available in four shades: a bright Ivory, on OBA-free Natural, a warm White and a cool Extra White in a wide choice of sheet sizes, grain directions and grammages. Arena is available in three finishes: Smooth, Rough and Bulk. Also available in self-adhesive sheet version.

Related articles

News 12/01/2023

Picture box

This digital, Instagram-based illustration challenge has become a boxed set bursting with contemporary creativity
IllustrationPackagingPublishing
News 02/05/2024

Malbec in Mendoza

Mamba Estudio brings a multi-layered approach to Argentinian wine packaging with Tiezzi wine
Graphic designLabelPrinting
News 31/08/2023

Vote for me!

Designed by Bonita Estudio, Vótame is a ‘politically incorrect’ political manual
Graphic designPrintingPublishing
Stories 19/05/2022

People and paper: Isabella Bussi

Isabella Bussi is Fedrigoni Group’s Head of Sustainability, helping to lead and guide the company’s green policies and strategies at a critical time. Interview by John L. Walters
InterviewsPrintingSustainability
Pulp © 2026
Fedrigoni
Fedrigoni
COOKIE POLICY PRIVACY POLICY ACCESSIBILITY STATEMENT
Pulp © 2026