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3 min minutes
News

Type in action

Design-led type foundry Sociotype creates lavish journals that go well beyond the typical type specimen
Graphic designPrintingPublishing

London-based type foundry Sociotype is putting its type to the test in Sociotype Journal, its first publishing venture. The premise for the magazine is to expand upon a theme taken from a specific type family and explore how well it communicates; a type specimen in action.

The first edition, designed by Alicia Mundy and typeset in Gestura, includes writings and visual essays on ‘Gesture’ – from its power and political influence, to sign language, poetry and secret codes of illuminati. Also included within the journal is a (more traditional) 28-page technical type specimen, designed by Joe Leadbeater.

Issue number two, launched in November 2022 at magCulture, is titled ‘Makeshift’, and self-described as ‘an investigation of old things made new and new things made weird; a celebration of ingenuity on the hoof and ad hoc creativity under extraordinary circumstances.’ Celebrating the art of improvisation, this exuberant edition is entirely typeset in Sociotype’s Rework type families. Like the first edition, it was produced at Identity Print and Finishers in Kent, southeast England.

When asked how he approached the initial research process for ‘Makeshift’, creative director Nic Carter replied: ‘The starting point was Michael Wolf’s images of the strange and wonderful things he encountered in Hong Kong’s back alleys, particularly the Frankenstein-like chairs, shrines and shelters rigged up by restaurant workers for their smoking breaks.’

Both editions are shipped in an exclusive custom mailer, which includes a foiled and embossed postcard, along with a bookmark.

Issue 1: The Gesture
Cover: Stucco Old Mill Premium White, 210g/m2
Uncoated: Freelife Cento extra white Rough, 120g/m2
Coated: Symbol Freelife Gloss, 130g/m2
Technical specimen: Woodstock Grigio, 80g/m2
Print: 4 colours + 2 specials, with a foil embossed 8-page cover

Issue 2: Makeshift
Cover: Stucco Old Mill Classic, 280g/m2
Uncoated: Arena Milk, 120g/m2
Coated: Symbol Freelife Gloss, 130g/m2
Technical specimen: Woodstock Grigio, 80g/m2
Print: 4 colours + 1 special (fluorescent yellow PMS 923), with a foil embossed 4-page cover

socio-type.com

identityprint.co.uk

Sociotype Foundry Instagram

Featured Materials

Woodstock

Recycled uncoated papers and boards with 80% pre-consumer recycled waste and 20% FSC certified virgin fibre, pulp coloured.

Arena

The Arena range is available in four shades: a bright Ivory, on OBA-free Natural, a warm White and a cool Extra White in a wide choice of sheet sizes, grain directions and grammages. Arena is available in three finishes: Smooth, Rough and Bulk.

Old Mill

Old Mill is a range of uncoated papers and boards made with FSC certified, environment-friendly ECF (Elemental Chlorine Free) pulp, felt-marked on both sides.

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