Posters for ever!

The 440-page Posters, designed by BH’s John Blond, features work from 50 countries and is supported by nine partners, who each have a spread dedicated to their creative practice.

Since 2017, Bounty Hunters has sought out new and exciting work in graphic design, with the aim of sharing this content with its audience. Occasionally, BH also publishes books containing selections of that inspirational material. Its first title, BH Archive Vol.0, was a collection of 39 projects by international designers and studios, printed on Fedrigoni papers.

‘We decided to create a book to celebrate the meaning of the poster, but also as a piece of inspiration for designers and creatives,’ says Blond of the latest Posters project. The book’s design features a soft touch cover, makes use of the Haffer typeface by Displaay throughout and is printed by 4Graph.

As the introduction states: ‘A poster … relies on the use of images, text, and colour to convey a message or promote an idea, event, or product. This graphic art form has been used for centuries as a means of public communication, initially with lithographic prints and later with the mass production of posters on paper.’ And far from signalling the end of the poster, the digital world has in fact embraced the format, with online social platforms replacing outdoor sites – and jpgs taking the place of print.

Blond makes reference to the ubiquity of the poster as a system for communication and messaging – one that can be used in a variety of contexts, from advertising and the promotion of cultural and sporting events, to political and social propaganda and the dissemination of information of public interest.

‘The poster has also been used as a form of art, with many artists using this form of visual communication to create original and iconic works,’ he writes. ‘In this sense, the poster also represents a means of expressing the creativity and artistic vision of the designer or artist.’